10 Best SEO Audit Tools for Easy Website Analysis

Do you need to find the best SEO audit tools for easy website analysis?

Are you creating quality content but struggling to get more traffic from Google?

Want to know why your competitors rank higher than you, even if your content is top-notch?

Answer: There may be problems with your site. SEO.

Only after you solve your technical SEO problems will you start generating more search traffic.

So how can you find SEO issues on your website?

SEO audits. Yes, you should conduct an SEO audit to diagnose the health of your website.

What is an SEO audit?

An SEO audit is the process of identifying the strengths and weaknesses of your website. An SEO website audit will help you discover any issues that are preventing search engines from improving your site’s ranking in search results.

Essentially, an SEO audit helps you evaluate your website’s ability to appear on search engine results pages. Ultimately, it shows how well your site is optimized for search engines like Google and whether there are any problems with it.

If you are ready to conduct an SEO audit of your website or that of your competitors, this article is for you. You will discover some of the best SEO audit tools.

So let’s dive into the details.

10 Best SEO Audit Tools for Website Analysis in 2024

1. SEMrush Site Audit

 

When it comes to SEO audit tools, SEMrush is the best choice. It’s the most trusted SEO audit tool that we’ve been using for several years now, and it’s the most popular SEO toolkit, used by over 5 million people worldwide.

SEMrush’s website audit tool scans your website for over 130 technical and SEO errors. From crawling issues to content issues to loading speed issues, the SEMrush Site Audit will diagnose any technical issues related to SEO on your site.

This is what the SEMrush website audit tool looks like:

 

 

Once you create a project on SEMrush Site Audit by entering your website URL, SEMrushBot will start crawling all the pages of your site and provide you with information, including:

• In good health
• broken
• difficulties
• Redirects
• Blocked

You can click on each of these links to crawl pages to fix problems on your site and improve your crawl quality.

You can click on the Issues tab to identify and resolve any issues related to your website’s SEO. This is what it looks like:

 

 

 

As you can see above, there are currently about 20 issues displayed, and the issues are listed based on their severity.

• Bugs: you need to fix these issues as they can have a major impact on your search rankings).
• Warnings (these are issues of moderate severity)
• Reviews (although these are NOT big problems, you can still fix them to improve site performance using SEMrush)

How much does it cost?

SEMrush is available in the following three pricing plans:

1. Professional Plan: This is SEMrush’s starter plan, which is ideal for beginners and costs $129.95 per month.

With the Pro plan, you will have the following restrictions:

• Results in the report: 10,000
• Reports per day: 3000
• Projects: 5
• Keywords to follow: 500
• Pages to study: 100,000
• 50 profiles to follow and 10 profiles to post.
• Scheduled PDF reports: 5

2. Guru Plan: If you need more data as well as access to historical data (including data from 130 databases going back to January 2012), this plan is for you and costs $249.95 per month.
With the Guru plan, you will have the following restrictions:

• Results in the report: 30,000
• Reports per day: 5000
• Projects: 50
• Keywords to follow: 1500
• Pages to explore: 300,000
• Social network profiles: 100 (for monitoring) and 30 (for publishing).
• Scheduled PDF reports: 20
• Branded PDF reports
• Historical data

3. Business Plan: If you run an agency, this can be a great choice, as you will benefit from higher limits as well as multi-user management. This plan will cost you $499.95 per month.
With a business plan, you will receive the following restrictions:

• Results in the report: 50,000
• Reports per day: 10,000
• Projects: 200
• Keywords to follow: 5000
• Pages to study: 1,000,000
• Social network profiles: 300 for monitoring and 50 for publishing.
• Scheduled PDF reports: 50
• White Label reports in PDF format
• Historical data
• Product offer advertising
• Multi-user control

2. SE rating

SE Ranking is one of the widely used SEO audit tools that analyzes each web page of your website and provides recommendations to fix on-page or off-page issues.

Here’s how it works.

 

Once you enter a website URL into the website audit tool, it will analyze your entire website and give you a score out of 100. It also offers you a detailed analysis of the following elements:

• Check
• Page analysis
• Meta-analysis
• Content Analysis
• Link Analysis
• Image Analysis
• Optimization
• Usability and technology

3. Serpstat

 

Serpstat is an affordable all-in-one SEO toolkit that starts at just $69 per month and offers a site audit tool that evaluates how optimized a website is. It also shows you a list of any technical issues your site is facing.

When you create a new on-site audit project, it starts running immediately. analyze your website, and upon completion, you will receive the following report:

As you can see above, it lists all the issues encountered on your site, sorted from high priority to medium to low priority.

Here are some types of technical issues checked by their site audit tool:

• HTTP status code
• Content issues (meta tags, titles, media, etc.)
• Links (redirects, broken links, etc.)
• Availability and Indexing
• Hreflang attributes, tags, AMP, etc.
• How much does it cost you?

Serpstat offers the following 4 tariff plans:

1. Light Plan: This is Serpstat’s starter plan, suitable for freelancers and bloggers, which costs $69 per month and gives you 4 keyword and domain analysis requests per day, 000 backlink analysis requests per day, up to 500 projects to track, analyze, and audit, and 150,000 pages to review per month.

2. Standard Plan: This plan costs $149 per month and offers you 5 keyword and domain analysis requests per day, 000 backlink analysis requests per day, up to 1 project to track, analyze, and audit, and 400,000 pages for audit per month.

3. Advanced Plan: This plan costs $299 per month and offers you 8 keyword and domain analysis requests per day, 000 backlink analysis requests per day, up to 1 project for tracking, analysis, and audit, and 500 751 audit pages per month.

4. Enterprise Plan: This plan costs $499 per month and gives you 12,000 keyword and domain analysis requests per day, 2,000 backlink analysis requests per day, up to 100 projects to track, analyze, and audit, and 2500,000 audit pages per month.

4. Ahrefs

Ahrefs is a great SEO toolkit used by a lot of bloggers that offers a site audit tool that gives you an in-depth analysis of a website.

Here’s how an Ahrefs site audit works:

 

Once you go to a website to start a new scan with the site audit tool, it will start scanning and scraping all your site data to provide you with a lot of information, including:

Check

• Total number of URLs crawled (plus URLs with errors)
• URL and Internal Link Depth
• Outgoing links, HTML tags
• The overall effectiveness of your site
• Problems with external pages, etc.

Ahrefs’ Site Audit Tool also provides you with recommendations to resolve your site’s SEO issues.
So what about the price?

Read Also: 11 Best AI-powered SEO Writing Tools in 2024

Ahrefs offers you the following four pricing options:

1. Light Plan: This is the basic Ahrefs plan that costs $99 per month and gives access to 1 user, 5 projects, 500 tracked keywords, 10,000 crawl credits per month, etc.

2. Standard Plan: This plan costs $179 per month and gives access to 1 user, 10 projects, 1 tracked keyword, 500,500 scan credits per month, and more.

3. Advanced Plan: This plan from Ahrefs costs $399 per month and gives access to 3 users, 25 projects, 5 tracked keywords, 000 million crawl credits per month, and more.

4. Planned Agency: This is the ideal plan for agencies, it costs $999 per month and gives access to 5 users, 100 projects, 10,000 tracked keywords, 2.5 million scan credits per month, and more.

5. Moz Pro

Moz is a very popular SEO tool among the SEO community. It offers a tool called Site Crawl that helps you conduct SEO audits of websites.

It will scan all pages of your site and list all issues by category, including:

• Critical scanning issues
• Redirection problems
• Metadata issues
• Problems with content, etc.
• What is the price?

Moz Pro is available in the following plans:.

1. Standard Plan: If you are a solo blogger or freelancer, this basic plan from Moz Pro is a great choice for you. It costs $99 per month and allows you to create up to 3 campaigns, 400,000 pages to crawl per month, and 5 on-demand scans per month.

2. Medium Plan: This plan costs $149 per month and allows you to create up to 10 campaigns, 2 million pages to crawl per month, and 30 on-demand scans per month.

3. Wide Plan: This plan costs $249 per month and allows you to create up to 25 campaigns, 5 million pages to crawl per month, as well as 60 on-demand scans per month.

4. Premium Plan: This plan costs $599 per month and allows you to create up to 50 campaigns, 8 million pages to crawl per month, as well as 100 on-demand scans per month.

6. SEOmator

SEOmator is a premium SEO audit tool that identifies a comprehensive list of technical or SEO issues on your website. It also gives you recommendations on how to fix each of these problems so you can improve your Google search rankings.

From site structure to site crawling and content, it analyzes your site for detailed SEO issues.
Here’s how it works.

Enter the URL of any website on its website and click the Submit button.

As you can see above, it gives you a complete analysis of your site, showing everything:

• Broken links
• Canonization errors
• without HREF attribute
• Linking problems such as too many external links, broken external links, too few internal links, etc.
• There are too few social media mentions related to your website.
• OpenGraph description tags are missing.
• Duplicate OpenGraph description tags
• Duplicate title tags
• Similar title tags
• Duplicate meta descriptions
  And many other problems prevent your site from improving search visibility.

How much does it cost?

This is a premium SEO audit tool, so if you want to crawl more pages of your website, you need to pay for their premium plans. Here are the details of their premium plans.

1. Pay As You Go Plan: As the name suggests, with this plan, you can pay as you go. This plan costs $5 per use. You can add 1 project, scan up to 100 URLs per project, and include white-label PDF reports.

2. Small Business Plan: This plan costs $19 per month. You can add 5 projects, scan up to 500 URLs per project, and include white-label PDF reports.

3. Professional Plan: This plan costs $49 per month. You can add 15 projects, scan up to 1 URL per project, and include white-label PDF reports.

4. Unlimited Plan: This plan costs $79 per month. You can add an unlimited number of projects, scan up to 1 URL per project, and include white-labeled PDF reports.

7. Ubersuggest SEO analyzer

Ubersuggest’s site audit tool tests your site against a detailed 44-point SEO checklist to help you determine how well your site is optimized for search engines.

Once you enter your website URL into the site audit tool, it will instantly provide you with an on-page SEO score. Along with this, it displays all the major SEO issues on your website.

Look at;

As you can see above, it lists all the SEO problems on your site based on the difficulty of solving each problem and the technical skills required (easy difficulty means they require less time and effort). Technical skills that need to be addressed.

It also shows the SEO impact of each of these issues, so you can address high-impact issues first. Here’s what you can discover with this tool:

• Key SEO Issues (with Recommendations)
• On-page SEO report
• Website loading time (on PC and mobile devices)
• Health check (including broken links, redirects, etc.)

How much does it cost?

Ubersuggest’s website audit tool scans up to 100 pages for free. But if you want to explore more than 100 pages, you should go for the premium plans listed below.

1. Individual Plan: This plan is ideal for entrepreneurs and small businesses that manage 1-3 websites. This plan costs $29 per month. You can add 3 projects, receive up to 100 reports per day, and examine up to 1 page in each report to audit the site.

2. Business Plan: This plan costs $49 per month. You can add 7 projects, receive up to 300 reports per day, and examine up to 5 pages of reports for a site audit. This plan can be useful for small and medium businesses that manage between 00 and 4 websites.

3. Enterprise/Agency Plan: This plan costs $99 per month. You can add 15 projects, receive up to 900 reports per day, and examine up to 10,000 pages per report to audit your site. This plan is ideal for large businesses and agencies that manage more than 8 websites.

8. Screaming Frog (Free)

Screaming Frog SEO Spider is the best SEO audit software used by many SEOs around the world as a website crawler to perform technical SEO audits of websites.

It helps you improve your website’s SEO by extracting data such as links and pages and providing you with a list of common SEO issues.

Here’s what you can discover with this tool:

• Find broken links
• Analysis of page titles and meta-descriptions
• Create XML sitemaps quickly
• Show URLs blocked by robots.txt
• You can evaluate internal links and URL structure.
• Easily detect duplicate content
• Define redirect chains, etc.

How much does it cost?

It is completely free to use (up to 500 page views). If you want to crawl an unlimited number of URLs, you should choose the premium plan, which costs €150 per year.

9. SEOptimer (free)

If you are looking for a free website audit tool, SEOptimer is a great choice for you. It scans your site for problems that may prevent it from ranking highly in search results.

Here’s how it works.

Enter the URL of any website and click the Audit button, and it will instantly start analyzing your site. Once the audit is completed, you will receive the following audit results:

 

As you can see above, it gives you a score based on your site’s problems. You will find a list of problems (along with notations) in the following sections.

• SEO (including tags, content, sitemaps, etc.)
• Usability (checks if your page is optimized for mobile devices and tablets and gives you recommendations)
• Performance (including information about page speed, GZip compression, etc.)
• Social (linking accounts on social networks, etc.)
• Security (e.g. malware checking, HTTPS redirection, etc.)

Overall, SEOptimer is a great website audit tool that gives you detailed information about your website’s problems and also makes recommendations.

How much does it cost?

SEOptimer offers a free website analysis to perform an SEO audit of your website. But if you want a full audit of your site that includes “do-it-yourself SEO software” that scans your site for problems, you should try the premium plans listed below.

• DIY SEO (costs $19 per month and allows you to do 4 website crawls per month with unlimited website reviews)
• White Label (costs $29 per month and allows you to do 10 website scans per month, plus unlimited website reviews and White Label reports)
• White Labeling and Integration (costs $59 per month and allows you to crawl 50 websites per month, plus unlimited website reviews and White Label reports.)

10. WooRank Site Crawl

You can use WooRank’s Site Crawl to check your site’s content and SEO issues for free.

Once you’re on their website, enter your website URL and click the “Try Free” button to proceed. It instantly generates a review of your site. This is what it looks like:

 

WooRank provides you with the following information:

• Content problems
• Indexing problems
• Mobile problems
• Structured Data
• Security issues
• Performance issues
• domain
• Problems with backlinks
• Social profile

Here are some benefits of using WooRank:

Website reviews are automatically updated every day, so you get the latest data.
You can easily track search engine rankings for important keywords.
It scans your entire website for errors and content issues, so you can take immediate action.
What about its price?

You can try WooRank for free, but if you want more data and daily reviews for your website, you should opt for their premium plans It currently offers the following two plans:

1. Professional Plan: This plan costs $59.99 per month and comes with the following restrictions:

1 Project to optimize your website
Track 50 keywords
Scan up to 2 pages
2. Premium Plan: This plan costs $179.99 per month and comes with the following restrictions:.

Optimize up to 5 websites
Track 250 keywords
Scan up to 10 pages
Unlimited white-label PDF reports